On April 16, Hurun Research Institute released the 2024 Hurun China Brand List, featuring 300 domestic brands. Fujian Province claimed eight spots, with Pien Tze Huang leading at a brand value of 29 billion yuan. Three Xiamen-based brands were listed: Luckin Coffee ranked 76th (15 billion yuan), Anjoy Foods at 226th (3.5 billion yuan), and Xiamen Airlines debuted at 286th (2.5 billion yuan).
