On September 20th, the signing ceremony for JD MALL's first store in Fujian was held in Xiamen's Huli District. The new JD MALL will be located in the Lifespace shopping mall, with a total area of approximately 30,000 square meters. The project is expected to officially open in the second half of 2025. JD MALL is JD Group's self-operated offline commercial entity, themed around "Tech Shopping," and combines immersive scene experiences with cutting-edge technology and JD's vast selection of self-operated products. Its main sectors include home appliances, digital devices, mobile communications, and home furnishings, with additional offerings in e-sports, new energy vehicles, outdoor sports, children's products, and pet supplies. The project will leverage brand, technology, supply chain, and customer experience advantages to integrate multiple business formats and further activate consumption potential by blending online and offline channels.
