On February 21st, the Xiamen Municipal Bureau of Culture and Tourism held a work conference for the year 2023. Xiamen will strive to expedite the formation of a "cultural center, city of art, island of music," working to construct a world-class tourist and leisure destination while promoting the deep integration of culture and tourism, ultimately achieving high-quality development. Last year, various creations from Xiamen City were awarded accolades, and the city also earned the honor of being designated as the "National Public Cultural Service Innovation Demonstration Zone". This year, Xiamen will focus on promoting literary and artistic prosperity, high-quality film and television production, improving public cultural services, protecting cultural relics and heritage, strengthening the supervision of the culture and tourism market, and enhancing the influence of Xiamen's culture and tourism brand. To this end, Xiamen will host important cultural brand activities, such as the China TV Drama Conference and the China International Youth Art Week. Xiamen Municipal Bureau of Culture and Tourism will continue to reinforce its brand building, elevating the renown and impact of Xiamen's cultural tourism, thus captivating more tourists both domestically and internationally to visit Xiamen.